Born and raised in Tunisia, Sofia Guellaty brings her fashion knowledge and passion for Arab culture together on a daily basis. Her career in fashion spans over more than a decade as she began freelancing for major French publications at the age of 19. She is a published author of the novel, Le Sablier (Gallimard-Joelle Losfeld), and in early 2008, founded her own publication geared towards the fashion savvy Arab woman Unfair: one of the first high fashion magazines in the region. Since then she launched two other publications and spent the last three years at the helm of Condé Nast’s first launch in the Middle East: Style.com/Arabia.
Editor. Writer. Creative director. Stylist.
Marketing strategy. Branding.
Media. Fashion. The Middle East.